Characteristics of successful ICO

If you are looking for characteristics of successful ICO, then you are in the right place.

It’s very important to have such information before investing into any cryptocurrency. Anyone should pay much attention to the following details while evaluating worth of bartering your tried and tested cryptocurrency for some-day-promising ones. Each of them is a crucial part of a puzzle.

The necessity of your cruptocurrency

What is your cryptocurrency for? It’s the main question for every ICO investment project to start answering with. This idea is a spirit of the project. Blockchain is not a rubber ball. If your product could get along without it, you should really do that. But it’s a hype time. Lately, there is a tendency to launch initial coin offering campaign having on hands only a colorful landing, in-hurry designed pdf file and a few mockups, but neither the product itself, nor users, nor applicability.

But don't be too quick to judge all ICO investment projects that way. Some of them have a really tangible reasons to proceed initial coin offering. If a team already has an idea, existing ecosystem and users, then ICO cryptocurrency will have all chances for a successful existence and further developing. And in fact it’s ICO’s own business what to do with their fantasy, and your own business what to do with your cash.


It’s like an appearance. Clothes make the man. A website is not only about to provide the visitor all needed information on a project but also it should be inviting to the eye, well made a priori, uncovering all features of ICO. It’s also a good signal to present your partners, team and all social media channels (Twitter, Facebook, Telegram, Reddit, etc) on landing page.

White paper

One may say that it’s such a boredom to dig into the “papers”. You probably don’t even notice a little square named White Paper scrolling a landing page and looking for a buy button. But nevertheless the Whіtе Pареr іѕ a main ICO investment project dосumеnt. It discloses all important іnfоrmаtіоn beginning from thе gеnеrаl problem for ICO to decide, proposed solution, product description, description of token realization, ICO marketing, team аnd ending with cryptocurrency release and further plans. it will be difficult to launch a successful initial coin offering campaign without properly designed Paper. A few people will be willing to invest without technically completed description of project. Please also note that even the good White Paper won’t take the Bad initial coin offering project up.


Any self-respecting initial coin offering has a detailed technical description of the project and planning for its further development. Such kind of compass is called Roadmap. In perfect ICO world the team should provide a thorough plan for developing during several years. A compliance of the current ICO investment project position with its Roadmap would be the real benefit for you.


You might have noticed this word for several times during the article. It's not random. Team plays a key role before and during the show. We placed it downstairs the list, but, as you know, all above mentioned characteristics can’t happen by magic. The Team is behind it all. Therefore, it is very important whether the team unites experienced and motivated professionals who have already achieved some success especially in blockchain world. Here is just one secret. Any experienced investor puts his money in the TEAM first of all rather than in idea. He has to make sure people won’t put hands down, having faced with some difficulties, will handle the situation and sometimes even be able to make a candy out of sh..




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